Led Zeppelin - The Song Remains The Same re-issue ... OFFICIAL info

The expanded and re-mastered version of their concert film, "The Song Remains The Same" (11/20).

The Song Remains The Same
(Expanded & Remastered Soundtrack)

Led Zeppelin's Landmark Concert Film—Originally Released in '76 And Capturing Highlights From The Band's 3-Night Stand At Madison Square Garden In 1973— Is Remastered & Expanded With Six Additional Historic Song Performances On A Deluxe 2-CD Reissue Featuring Liner Notes By Cameron Crowe! The Release Is Part Of A Global Led Zeppelin Event Preceded By Mothership, The Band's First-Ever Comprehensive 2 CD Collection And Culminating With The Band's Performance At A Benefit Tribute Concert For The Late Atlantic Records Founder Ahmet Ertegun.

BACKGROUND:
"Led Zeppelin's sold-out concert tours became rituals of high-energy rock and roll theater. The SONG REMAINS THE SAME . . .attests to the group's powerful and somewhat saturnalian appeal at the height of their popularity ."
—from the Rock and Roll Hall of Fame's web page on the band's 1995 induction

The Hall of Fame's assessment of the legendary band also states, "Led Zeppelin redefined rock in the Seventies and for all time. They were as influential in that decade as the Beatles were in the prior one . . . Then and now, Led Zeppelin looms larger than life on the rock landscape as a band for the ages with an almost mystical power to evoke primal passions." That power is communicated full-force in the updated, 2CD reissue of the soundtrack to their concert film The SONG REMAINS THE SAME. First released in '76, the recording captures a celebrated three-night stand at NYC's Madison Square Garden in July 1973. The newly updated edition now contains six songs not featured on the original release, and the entire project was remixed and remastered with the band members' direct oversight. Featuring liner notes by Oscar-winning director and former Rolling Stone editor Cameron Crowe, the set will be released simultaneously by Warner Home Video with the new, expanded DVD edition of the film.

Product Overview

• Soundtrack to the landmark concert film originally released in 1976.
• Features performances from the band's three-night stint at Madison Square Garden in July 1973.
• Remastered and remixed with the band members' oversight.
• Updated soundtrack includes six songs that were not on the original release: "Black Dog," "Over The Hills And Far Away," "Misty Mountain Hop," "Since I've Been Loving You," "The Ocean," and "Heartbreaker."
• New liner notes by Academy Award-winning director Cameron Crowe (Almost Famous).
• Simultaneous release with Warner Home Video brand-new editions of the DVD.
• DVD now features all 14 songs that were in the original concert.
• DVD is newly remastered sounds and 5.1 surround, plus more than 40 minutes of newly added bonus material.

Sell Points

• A "worldwide event" will be created around Mothership and the expanded and remastered version of their concert film, The Song Remains The Same.
• Led Zeppelin will headline a tribute concert to the late Ahmet Ertegun, in aid of The Ahmet Ertegun Education Fund. Robert Plant, Jimmy Page, and John Paul Jones will be joined by Jason Bonham, the son of their late drummer John Bonham. The event will take place at London's 02 Arena, 11/26/07. An estimated 20 million+ consumers rushed to register for the ticket lottery on the day the tribute was announced.
• We will coordinate marketing efforts with Warner Home Video including retail promotions and visibility, consumer advertising, contests, screenings, contests, and promotions.
• The campaign will utilize multiple forms of media over a six month period to spotlight Led Zeppelin to consumers and trade, similar to a major movie release. Different elements will be "revealed" on a monthly basis, culminating in the global "moment" around the various releases and tribute concert in November.
• Initially marketing will target the early adopters, reaching kids where they live with online, grassroots, skate shop/action sports, movie theater, and lifestyle marketing.
• The campaign will broaden to reach multiple mass consumer outlets with a massive TV/online/print advertising push, two syndicated radio specials, extensive retail promotion, press, TV broadcast, and more.
• Major partnership efforts will launch in October, providing Led Zeppelin access into entirely new venues and providing over 100 million consumer impressions throughout the last three months of the year.
• In discussions with airship companies for stunt visibility ideas in October and November.
• Pursuing selected flyaway promotions for the London tribute event.
• Online advertising banners will run extensively around the release on sites including sports, music, entertainment, blogs, and search engines.
• Print advertising will run in major dailies around the world, including USA Today, New York Times, Los Angeles Times¸ and more.
• In game sports promotions with NFL, NBA, MLB/World Series, College Football, and more.
• Merch tools: Static clings, stickers, floor bin, buttons, bin card/table tent, and more.
• Led Zeppelin has sold over 200 Million records. They appeal to an incredibly broad consumer audience and are one of the few artists that are re-discovered by each generation.

2 CDs
FILE UNDER: ROCK
STREET DATE: 11.20.07
2CD: 328252
$24.98

Content:
Disc ONE
Rock And Roll
Celebration Day
Black Dog (including Bring It On Home)*
Over The Hills*
Misty Mountain Hop*
Since I've Been Loving You*
No Quarter
The Song Remains The Same
Rain Song
The Ocean*

Disc TWO
Dazed And Confused
Stairway To Heaven
Moby Dick
Heartbreaker*
Whole Lotta Love

* Not on original soundtrack release

The Song Remains The Same DVD - Available from Warner Home Video in Standard, Deluxe, Hi-Definition and Blue Ray Formats

Also Available:
Mothership (2CD) [313212]
Led Zeppelin [82632]
Led Zeppelin II [82633]
Led Zeppelin III [82678]
Led Zeppelin IV [82638]
Houses Of The Holy [82639]
Physical Graffiti (2CD) [92442]
Presence [92439]
In Through The Out Door [92443]
Coda [92444]
BBC Sessions (2CD) [83061]
How The West Was Won (3CD) [83587]
Led Zeppelin (4CD Box Set) [82144]
Complete Studio Recordings, The (10CD Box Set) [82526]
Led Zeppelin DVD (2DVD) [970198]

www.ledzeppelin.com
www.mothershipiscoming.com